Choosing the Right CMS and eCommerce Solutions for Life Science Websites

Building a new website can be a stressful process but it doesn’t necessarily have to be. The most important step is to first determine which content management system and eCommerce solution is most aligned to your company’s long-term goals. Today, there are hundreds of different solutions, but only few are truly the best fit for a growing life science company. …

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How Much Does a New Life Sciences Website Cost? Why $30,000 is a Bargain.

There’s a sequence of questions we get asked the most when we are scoping out a new life sciences website. It goes something like this: Client: “So how much does a website generally cost?” Us: “Generally speaking, around the $30,000 range.” Client: “For a website?” The truth of the matter is that, yes, $30,000 is a lot of money. The …

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3 Tips for American Life Science Companies Expanding into China

Ensure your American website is compatible behind China’s firewall. The most simple way for companies and customers in China to learn more about your business is through your website. Unfortunately, Google is blocked in China, which presents a multitude of issues in search visibility and website load speed. Your sales team or customers in China may often complain that the …

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5 Challenges Life Science Companies Face During Web Development and Solutions

Developing a website is a challenging and time-consuming process. Life Science websites present additional complexities depending on the purpose of the website. Whether the purpose of your site is to clearly illustrate a complex concept to potential investors looking at the website, or to sell time-sensitive products through an eCommerce platform, it’s important to understand how life science web development …

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How To Use Subdomains vs Subfolders for SEO

This is always a question in SEO that comes up again and again, but I believe that the answer is still the same. Subdomains vs Subfolders – which is best for SEO? This question often arises when a website owner would like to create a blog for their website. He will have 3 options. 1. Place the blog in a subfolder: …

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5 Steps: How To Create An SEO Friendly Site Structure

Why Is An SEO Friendly Site Structure Important? This is an area that SEO training resources and articles often gloss over, but in fact, it is one of the most important parts of your SEO strategy. At the moment, your website could be efficient and streamlined, with webpages that are logically categorized and well placed like an organized filing system. On the …

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The Importance Of Mobile Friendly Websites

They’re calling it MobileGeddon, and although the nickname seems a little dramatic, it’s been a huge wake up call for any developers and website owners who haven’t been proactive enough to update their sites to be mobile responsive. Google rolled out changes on April 21st, 2015 to it’s algorithms that expanded its use of ‘mobile-friendliness’ as a ranking factor. This …