Content Marketing for Life Sciences

Become a thought leader by creating resources

  • Increase your brand awareness.
  • Establish yourself as an industry expert.
  • Capture an audience and gain their trust.
  • Generate leads and boost sales.

What do you create? Who do you create it for?

Life scientists, on average, spend 15hr/week accessing online content related to their research, and over half of life scientists identify search engines as their 1st source of information about research related products and services.

Creating useful content is the perfect way to capture this audience, to build their trust in your company, and to convert them into paying customers.

We use keyword research and social media to identify your audience, and to identify the content that your audience needs to see. Then, we will help execute the creation of this content utilizing our network of Ph.D. level writers.

Supreme Optimization began as an SEO consultant for the life sciences industry. Using expert analysis, we are able to identify the content that will rank in the search engines, and to stand out in the plethora of information on the web.

“Good, unique content doesn’t work anymore. In the life science industry, you need to create resources.” [Tweet this]

You need to be identified as a thought leader.

We will help you become a resource that your customers rely on.

STEP 1: Content Strategy

Together, we create a strategy based on your industry, audience, and identified web content niches.

  • Find your audience.
  • Identify what content format your audience prefers.
  • What are the current trends in your industry?
  • Pinpoint what information your audience is looking for.
  • Identify web content niches.

STEP 2: Leverage Existing and Create New Content

Based on your research, we coach your internal team to create compelling benefit driven content for your audiences.

  • We don’t create content, we create resources.
  • Position yourself as an industry expert.
  • Create landing pages to capture your target audience’s information.
  • Use funnels to convert your target audience into leads.

STEP 3: Search Engine Optimization

Drive targeted traffic with our life science SEO specialists.

  • With our years of experience in life science SEO, we will create an effective SEO strategy.
  • Use keyword research to optimize your content.
  • Improve website structure user experience for better rankings.
  • Using social media activity (Step 4) will create natural inbound links.

STEP 4: Social Media

Share your content to a growing audience with our social media strategists.

  • Grow a targeted audience on a social media platform relevant to you.
  • Use DM campaigns to grow relationships with potential leads.
  • Share your valuable content to spread word-of-mouth.
  • Social media engagement will improve your search rankings (Step 3).
  • Drive more targeted traffic to your website.

STEP 5: See Results

  • Increase brand awareness.
  • Drive traffic and targeted leads to your site.
  • Position yourself as an industry expert.
  • Grow an e-mail list and audience trust.
  • Generate leads and boost sales.

Ready to Get Started?

If you market Life science products or services online, then contact us today to see what we can do for you.